Top-line

In the July episode of the U.S. eGrocery Sales Trends, Mark Fairhurst, Chief Growth Officer at Mercatus, and David Bishop, Partner at Brick Meets Click, focus on key insights including: 

1. How sustainable are Delivery promotions?
2. The power of knowing your customer segments
3. Shifting from customer acquisition to retention
4. What happened when Walmart consolidated its multiple mobile apps into one?

Offering insights & intel for grocery retailers and their suppliers.

Chapters

0:00 - Introductions 

0:37 - What's the top-line for the July 2024 eGrocery Sales?

1:06 - Are all of these Delivery promotions sustainable?

3:43 - What’s your strategic advice for Regional Grocers in this competitive market?

5:35 - Exploring the role of Promotions and Subscriptions 

7:18 - The importance of understanding your specific Customer Segments 

8:30 - Rapid-Fire Q&A on Changing consumer trends: From trading down to how value is being viewed differently to the shift from customer acquisition to retention

17:19 - What was Walmart's shift in Grocery Strategy that helped boost it success?

18:16 - Appreciating the growing role of a Mobile apps in Grocery retail

20:28 - Final thoughts -Creating retail ecosystems in Grocery

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